My 5 Strategies to Start a Freelance Writing Career in 2018 (The Beginner’s Guide)

Becoming a freelancer in 2018: How to start a freelance writing career

Here’s the truth:

Working as a freelance writer has a lot of advantages.

You can work at your own time and space, and earn a relatively significant amount of money.

With the continuous growth of technology and demand for independent professionals, this can be a promising career.


If you want to start making money online, then the first thing you have to do is to learn how to start freelance writing.

Before we talk about specific strategies that you can use, I wanted to discuss the pros and cons of being a freelancer.

I started my online journey as a freelancer, so I speak from first-hand experience.

What Does Being a Freelancer Entail?


The advantages to being a freelancer:

  1. Flexible schedule. Especially important if you have kids. Amazing for night-owls.
  2. You save money and time. No office suits, no transportation costs, no traffic. 
  3. Hourly rate might be higher than at a standard job. 
  4. If you have enough clients, you feel confident about tomorrow.
  5. You’re own boss. (To me that’s invaluable.)
  6. Working from any part of the world. All you need is your laptop and the Internet.
  7. Often times, one’s journey to online success starts with freelancing. 

The disadvantages to being a freelancer:

  1. You’re your own boss. Therefore all the work-related expenses are on you too.
  2. You’d have to compete with other freelancers for a (writing) gig.
  3. It’s still a job, not a passive income. If you have sick days, then you’re not getting paid. 
  4. You’re responsible for your taxes.
  5. Sometimes, living with family can distract you from work.

In any case, earning money while working from home definitely sounds good to many.

How to Start Freelance Writing: 5 Easy Strategies!

5 strategies to use to becoming a freelancer

Starting a freelance writing career looks easy.

You’d probably think:

“You just have to search for an agency, sign up on online freelance platforms, accept content projects from job boards, and you earn money.

You can work on the beach, write about niches you like, and get paid”.


The truth is, it is a lot more complicated than that.

What is good about it, though, is that freelance (article) writing is in high demand, which makes it worth it.

I mean, it can be a good side gig for students and full-time employees alike.

Now, if you are eager to break into the business, here are some effective ways to do it.

Strategy #1: Research About Freelance (Article) Writing


Starting a career in freelance writing is not an overnight feat.

There are many questions that need to be answered:

  • Where do you start?
  • What kind of articles are you going to write?
  • Are you as good as the other freelance writers? If not, how can you improve?

To help you answer these basic questions and jumpstart your writing career, you need to do some research.

When you research, you will find other freelance writers, read their websites and outputs, and the kinds of articles they write.

You will also learn about the skills that you need, tips to land good writing gigs, and how to set your rate.

Strategy #2: Create a Website or Blog

Here’s the deal:

A website or blog is a perfect platform where you can showcase your sample writing outputs and explain to prospective clients your background and writing niche.

Basically, it’ll serve as a portfolio of your past writing projects and even the things that you have not written yet for a client.

Now, setting up a website or a blog is easy, no technical skills required in order to do that.

(For example, you can use a popular service called Bluehost, for only $3.95/month.)

And believe me:

You definitely don’t have to be a computer programmer or hire a web designer to do it.

Even now, 3 years later, I don’t know the technical aspects of website-building…

… But I know the right tools and services to build one for me.

Strategy #3: Show a Good Portfolio to Prospective Clients


Your website or blog should primarily show your experience as a writer.

No matter how recent or short your writing experience is, you can include them on your website.

You might have done an internship in a local publication, worked for an online-based journal, or wrote guest posts in a fellow writer’s website.

Add them all!

Showcasing your diverse writing experience will significantly help your prospective clients know more about you and help you land a writing project.

Now, there are several ways to improve your portfolio:

  • Volunteer for a writing project for non-profit institutions.
  • Do a guest post to other websites or blogs.
  • Create a flawless article about the subject that interests you and convert it to a PDF file (so others can’t steal your work).
  • Find some of your well-written paper from high school or college, give them a good polish, and publish them on your website or blog.

Personally, I’ve made a mistake of not using this strategy.

If only I knew back then just how simple website building is!

Strategy #4: Develop Your Expertise and Background

Another strategy is to improve your expertise.

If, for example, you worked as a technical writer for a corporation or as a staff writer for an IT company, you would excel in writing gigs under these respective niches.

Don’t despair if you don’t have credentials as a writer, you can still join the business.

For instance, if you worked as an accountant and you understand the jargons in the profession, then you can excel at business writing.

One more thing to mention:

Employers also hire freelance writers who are adept at social media platforms.

These are useful skills that are deemed necessary in landing a writing gig.

More often than not, employers post their job openings on online websites such as LinkedIn and, so make sure that you are also present in such platforms.

Strategy #5: Start Pitching (And 3 Effective Ways to Do That)

Once you have set up a good portfolio and have honed your skills, you can start looking for jobs and prospective clients.

You can search at job boards, freelance online platforms, and e-mails.

Here are some effective pitching strategies:

  • Create a LinkedIn Profile that Stands Out

LinkedIn is a perfect place where you can network with fellow writers and prospective clients.

Make your profile professionally eye-catching and join the groups in your niche.

Employers looking to hire freelancers will likely notice your profile, which increases your chances of getting hired.

  • Cultivate an Attractive, Verbal Blurb About You

Developing a 30-second statement about you will attract people’s attention to listen to you.

Always be ready with your statement when someone approaches you and asks what you do.

Instead of telling them you are an experienced content writer, you can say that you create interesting articles that make websites shine.

Make sure that you also have a business card to give them, so they know how to get in touch with you.

  • Join Social Media Groups

The use of social media, such as Facebook, Instagram, and Twitter, to pitch in writing jobs is a longer approach.

Creating a social media profile that shows your niche and prospects will boost your bio as a freelance writer.

More than that, you can also network with other freelancers in the field, follow them, and share contents related to your niche.

Important: Continue Learning to Improve Your Skills!

Just like any other profession, freelance writing requires continuous learning and honing your skills.


Anything on the Internet evolves rapidly.

Improve your writing skills and focus on writing high-quality articles. Learn from experienced writers, business strategies, and pitching tips.

And you’re likely to succeed (at anything, really).

How to Start a Freelance Writing Career in 2018

How to Become a Freelance Writer and What Strategies to Use in 2018

Here’s the truth:

Freelance writing is a promising career in the 21st century.

It has a lot of advantages from working at your own time and place to earning a high amount of money.

Relevant article:

However, learning how to start freelance writing requires patience, hard work, and smart strategies.

First of all, you need to have the passion for writing.

You need to be enthusiastic about playing with words in order to turn them into an interesting, worthwhile content.

It is also important that you know the jargons of a specific niche, such as business, accounting, and fashion.

Now, it takes a while to master the art and expertise of freelance writing, but once you have it, employers and clients will be the ones to approach you for projects.

Trust me on that.

Your Thoughts on Becoming a Freelancer in 2018?

Are you serious about pursuing this as a career?

What are your thoughts on this article? Do you feel that you’re ready to start freelance writing in 2018?

Earning money from home is pretty amazing, that’s for sure.

Anyway, would love to hear your thoughts in the comments! (Click to jump straight to comment form).

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